SALON WEBSITE DESIGN

Considered websites for hair and beauty salons.

Introduce your team, present your treatments clearly and give clients the confidence to make their first appointment.

THE BRIEF

Confidence begins before the appointment.

Clients want to know who will look after them, what a treatment involves and what to expect. Thoughtful imagery, clear explanations and honest pricing help them feel informed.

01

Make treatments easy to understand

Group services clearly and explain what is included. For treatments such as colour, show how consultations and individual requirements affect the appointment and price.

02

Introduce the people behind the work

Team profiles can show each stylist’s approach, specialisms and work. They give prospective clients a more personal introduction to the salon.

03

Set clear booking expectations

Explain deposits, cancellations and any preparation before booking. Clients should know what is required before confirming an appointment.

CONCEPT STUDY

A design direction for hair & beauty salons.

An Olive Beacon design study exploring how the website could look and work for this industry. This is illustrative concept work.

Hair & Beauty Salons website design concept

CONCEPT STUDIES

3 directions for hair & beauty salons.

Explore different visual approaches to the same industry. Each is an Olive Beacon design study, rather than a completed client project.

Open any concept to view its three-page design.

Explore all concepts

WHAT WE BUILD

The detail behind a confident first booking.

We organise treatment details, team profiles and booking information so clients can find the service and stylist that suit them.

Structured treatment and price menu
Stylist profiles with their own work
Before and after results galleries
Booking with deposit policy stated
Patch test and consultation notes
Gift vouchers or offers, where available

Explore our process →

SEARCH BEHAVIOUR

How salon clients search.

Customers may search for your salon, a particular treatment or a service nearby. Dedicated information about your key treatments helps them understand what you offer.

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Examples of customer searches

hair salon near mebalayage [town]hair extensions [town]bridal hair [town]nail salon near mekeratin treatment cost

These examples help shape useful service pages and clear information. Rankings vary; our focus is a website that answers customers’ questions and is easy to navigate.

Explore our SEO approach →

COMMON QUESTIONS

Questions about your salon website.

Where a treatment needs explanation, a dedicated page can be useful. It gives clients space to understand the process, suitability, preparation and pricing before they book.

Use clear, consistent images that accurately represent your work and have permission for use. The gallery can be organised by treatment and designed to view comfortably on a phone.

If your booking platform supports deposits, we can discuss how the website connects to it. The scope will reflect the platform’s capabilities and your booking policy.

Instagram and a website can work together. The website provides a dedicated, organised place for treatments, prices, policies and booking information, while social content can introduce people to your work.

START A PROJECT

Give your salon a considered online presence.

Tell us about your business, your current website and what you would like to improve.

Website concept